The adoption of virtual reality in e-commerce in South Africa

Phendulwa Jaxa; Errol R. Francke; Kenneth N. Ohei

For full functionality, including active links, we recommend downloading the PDF. Certain interactive features may not operate within the embedded viewer.
Download this PDF file

Crossref Citations

1. Tourism Marketers’ Perceptions on Digital Marketing Adoption: Extending the Technology Acceptance Model
Mavis Chamboko-Mpotaringa
African Journal of Hospitality Tourism and Leisure vol: 2 issue: 14 first page: 301 year: 2025
doi: 10.46222/ajhtl.19770720.610

2. Exploring the motivational drivers of extended reality (XR) sports and fitness gameplay intentions
Chantel Muller, Jackie Bonnema
Computers in Human Behavior vol: 172 first page: 108751 year: 2025
doi: 10.1016/j.chb.2025.108751

3. Bridging the Virtual Gap: Enterprise Readiness and Barriers to Virtual Reality Tourism Adoption in a Developing Economy
Tuyen Tran, Nguyen Thi Van Hanh
Journal of Smart Tourism vol: 5 issue: 1-2 first page: 40 year: 2025
doi: 10.1177/27652157251350421

African Online Scientific Information Systems (Pty) Ltd t/a AOSIS
Reg No: 2002/002017/07
International Tel: +27 21 975 2602
5 Hafele Street, Durbanville, Cape Town, 7550, South Africa
publishing(AT)aosis.co.za replace (AT) with @

All articles published in this journal are licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0) license, unless otherwise stated.
Website design & content: ©2026 AOSIS (Pty) Ltd. All rights reserved. No unauthorised duplication allowed.
By continuing to use this website, you agree to our Privacy Policy, Terms of Use and Security Policy.

________

Subscribe to our newsletter

Get specific, domain-collection newsletters detailing the latest CPD courses, scholarly research and call-for-papers in your field.

South African Journal of Information Management | ISSN: 2078-1865 (PRINT) | ISSN: 1560-683X (ONLINE)